Every year, someone claims:
“AI will replace Google.”
“SEO is dead.”
But let’s be real – high-authority backlinks still run the show.
I’ve worked with cannabis brands for 8+ years, helping them sell millions in products through SEO.
One of my clients? Acquired for $28M after dominating organic search.
Proof: AI Favors High-Authority Sites
I tested it myself. Asked ChatGPT: “Best THCA Gummies 2025”
The sources? Houstonia Magazine, ChicagoMag, ExtractLabs.
Checked Google’s rankings, same results.
AI tools prioritize the same high-authority backlinks as Google. No change there.
Now, let’s break down exactly how we ranked a CBD brand for “Best THCA Carts.”
The SEO Strategy: How We Ranked a Cannabis Brand in 60 Days
Step 1: Homepage & Category Optimization
- Placed “THCA Carts” on the homepage (H1 + metadata).
- Ensured Google bots could crawl & index all category pages.
Step 2: High-Traffic Blog Content
- Used Ahrefs & Semrush to find trending long-tail cannabis keywords.
- Created high-quality blog posts like:
- Are THCA Carts Legal in Texas?
- Can You Travel with THCA Carts?
- Interlinked blogs to boost site authority.
Step 3: Internal Link Strategy
- Linked all blog posts to the THCA Carts page with exact match anchors.
Step 4: Digital PR & AI Optimization
- Ordered a Digital PR package for the homepage.
- Got featured on high-authority publications (Yahoo Finance, Benzinga, Cannabis Now).
Step 5: High-DR Cannabis Backlinks
- Built 80+ DR backlinks for the homepage.
- Anchor text breakdown:
- 50% Branded (CBD Brand Name)
- 50% Partial Match (Best THCA Carts, THCA Vape, etc.)
Step 6: Category Page Backlinks
- Ordered a premium 70+ DR cannabis backlink package for the THCA Carts category page.
- Anchor text breakdown:
- 60% Partial Match
- 40% Exact Match
- Used competitor analysis to optimize anchor ratios.
Step 7: Indexing & Monitoring
- Waited 3-5 weeks for links to index.
- Rankings fluctuated for 1 week, then stabilized.
Results After 60 Days
- Ranking Boost: Page 3 to Page 1 in 3 weeks.
- Traffic Surge: 100 to 2,000+ visitors/month.
- Sales Growth: Higher checkout conversions.
SEO isn’t dead, you just need the right backlinks.
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